Privacy Policy
Last updated: January 2025
Asterism Communications ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our services.
We comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws. Please read this policy carefully to understand our practices regarding your personal data.
1. Data Controller
Asterism Communications is the data controller responsible for your personal data. If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: info@asterismcomms.com
Address: Asterism Communications, United Kingdom
2. Information We Collect
Information You Provide
We collect information you voluntarily provide when you:
- Fill out our contact form (name, email address, phone number, message)
- Book a discovery call through our scheduling system
- Subscribe to our newsletter or updates
- Engage our services (project details, business information)
Information Collected Automatically
When you visit our website, we may automatically collect:
- Device information (browser type, operating system)
- IP address and approximate location
- Pages visited and time spent on our website
- Referring website or source
3. How We Use Your Information
We use your personal data for the following purposes:
- To respond to enquiries: When you contact us, we use your information to respond to your questions and provide requested information.
- To provide services: If you engage our services, we use your information to deliver the agreed work and communicate about your project.
- To schedule appointments: We use your contact information to arrange and confirm discovery calls and meetings.
- To improve our website: We analyse usage data to enhance our website's functionality and user experience.
- To send marketing communications: With your consent, we may send you updates about our services, insights, and industry news.
4. Legal Basis for Processing
Under GDPR, we process your personal data based on the following legal grounds:
| Purpose | Legal Basis |
|---|---|
| Responding to contact form submissions | Legitimate interest / Contract performance |
| Providing requested services | Contract performance |
| Scheduling discovery calls | Legitimate interest / Contract performance |
| Website analytics | Legitimate interest (with consent for cookies) |
| Marketing communications | Consent |
5. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us understand how you use our website.
Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Required for the website to function properly (e.g., remembering your cookie preferences) | Session / 1 year |
| Analytics Cookies | Help us understand how visitors interact with our website (if enabled) | Up to 2 years |
| Functional Cookies | Remember your preferences and settings | 1 year |
Managing Your Cookie Preferences
When you first visit our website, you will see a cookie consent banner allowing you to accept all cookies or only essential cookies. You can change your preferences at any time by clicking the button below:
Manage Cookie PreferencesYou can also control cookies through your browser settings. Please note that disabling certain cookies may affect your experience on our website.
6. Third-Party Services
We use the following third-party services that may process your data:
- Calendly: For scheduling discovery calls. Calendly Privacy Policy
- Formspree: For processing contact form submissions. Formspree Privacy Policy
These services have their own privacy policies, and we encourage you to review them. We only share the minimum information necessary for these services to function.
7. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy:
- Contact form submissions: 2 years from the date of submission
- Client project data: 7 years after project completion (for legal and accounting purposes)
- Marketing consent records: Until you withdraw consent, plus 3 years for compliance records
- Analytics data: 26 months (anonymised)
8. Your Rights Under GDPR
As a data subject, you have the following rights:
- Right to Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data ("right to be forgotten").
- Right to Restrict Processing: Request that we limit how we use your data.
- Right to Data Portability: Request your data in a machine-readable format.
- Right to Object: Object to processing based on legitimate interests or for direct marketing.
- Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent.
To exercise any of these rights, please contact us at info@asterismcomms.com. We will respond to your request within 30 days.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:
- Secure HTTPS encryption for all data transmission
- Access controls limiting who can view personal data
- Regular security assessments and updates
- Secure third-party service providers with appropriate data protection agreements
10. International Data Transfers
Some of our third-party service providers may be located outside the UK/EEA. Where we transfer data internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission or adequacy decisions.
11. Children's Privacy
Our website and services are not directed at individuals under 18 years of age. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on this page with a new "Last updated" date. We encourage you to review this policy periodically.
13. Complaints
If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection:
Website: ico.org.uk
Phone: 0303 123 1113
14. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:
Email: info@asterismcomms.com
General Enquiries: Contact Form